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Netflix is letting adults in on choose-your-own-adventure shows - 0 views

www.engadget.com/...our-own-adventure-shows-adults netflix shows interactive film tv adult branching narrative
shared by Ian Forrester on 05 Dec 17 - No Cached
  • Ian Forrester on 05 Dec 17
     
    "An interactive Netflix original for grown-ups follows similar shows for kids."
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Channel 4 shows off personalised audio with creepy Alien: Covenant ad that knows your n... - 0 views

www.thedrum.com/...en-covenant-ad-knows-your-name shows personalised drum name alien creepy audio viral video perceptivemedia social media perceptive tv
shared by Ian Forrester on 16 May 17 - No Cached
  • Ian Forrester on 16 May 17
     
    Channel 4 is bolstering its video on demand advertising package with a new ad format that can directly address viewers by their name. Accessing registration data, the company can directly address viewers with an audio personalised digital ad campaign.
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BBC's future-gazing revealed | News | Broadcast - 0 views

www.broadcastnow.co.uk/...5098117.article bbc revealed broadcast tv radio perceptiveradio perceptivemedia video bbcrd storytelling research
shared by Ian Forrester on 17 Dec 15 - No Cached
  • Ian Forrester on 17 Dec 15
     
    "The BBC is developing personalised dramas, radio shows that talk directly to listeners, and technology to record live events remotely, as it looks to shape the future of broadcasting."
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